The
Safe Place
to Work:
What is it?
THE SAFE PLACE TO WORK is an innovative business certification program that recognizes and values organizations committed to best practices in inclusion, diversity, and social sustainability.
Its main objective is to evaluate, certify, and guide companies that promote fair, inclusive work environments that respect diversity.
This vision is not only aligned with the United Nations Sustainable Development Goals (SDGs) but also with various international standards such as NP 4590, NP 4552, and SA8000.
All companies that join the THE SAFE PLACE TO WORK program become part of the new ecosystem, THE SAFE [Net]WORK, which fosters sharing, collaboration, and social and organizational transformation, aligned with the best global practices in corporate social responsibility.
THE SAFE PLACE TO WORK is an innovative business certification initiative designed to recognize, support, and encourage organizations that adopt exemplary practices in inclusion, diversity, and social sustainability in the workplace.
The program assesses companies’ commitment to providing a safe, healthy, and equitable environment for all employees, promoting policies of equality, well-being, and respect for diversity.
This certification, besides being a competitive advantage, helps companies develop a strong organizational culture aligned with the values of contemporary society.
It distinguishes companies through three certification levels, according to their level of commitment and implementation of inclusion and social sustainability practices across four key pillars — ensuring a truly fair and inclusive culture that promotes work-life balance:
I.
Gender
Equality
and Equity
II.
Promotion
of the LGBTQIA+ Community
III.
Professional
Growth
and Inclusion of People
with Multiple Disabilities
IV.
Overcoming
Ageism and Valuing
People at Every Age
WHAT ARE THE CERTIFICATION LEVELS
THE SAFE PLACE TO WORK?
3 Seals, one commitment:
Making our organizations a safe space.
SEAL SAFE
COMMITMENT
Commitment to Inclusion:
This is the first level of certification and represents the company’s formal intention to begin its journey toward inclusion and diversity in the workplace.
Ready to take the first step?
SEAL SAFE
PROGRESS
Building an Inclusive Culture:
The intermediate level of certification, awarded to companies that already have a structured organizational culture centered on inclusion, diversity, and well-being, but still have room to grow and strengthen their practices.
We are by your side in building the strategy.
SEAL SAFE
EXCELLENCE
Global Reference in Inclusion and Well-Being:
The highest certification level, recognizing companies that are true global leaders in inclusion, diversity, and workplace well-being.
An achievement worth sustaining and continuously updating.
What you can expect from
The Safe Place to Work
for your teams:
The evolution of the concept of work and labor relations has highlighted the growing importance of inclusive and human-centered business environments.
Employees who perceive their companies as inclusive exhibit 35% higher productivity and are 70% more likely to remain with the organization in the long term.
This shows that companies investing in diversity and inclusion practices not only build a strong organizational culture but also ensure greater employee engagement and talent retention.
Diverse teams tend to offer different perspectives and ideas, which fosters creative and effective solutions.
THE SAFE PLACE TO WORK therefore, emerges as a transformative mechanism enabling more organizations to implement structural changes and become market leaders, attracting and retaining top professionals.
Companies certified by THE SAFE PLACE TO WORK program will be seen as pioneers in promoting a work environment that values the individual potential of every employee, contributing to a more sustainable and equitable future.
Happiness at work is another critical factor for employee productivity and satisfaction. The World Happiness Report, published by the UN, revealed that employees experience 41% lower absenteeism rates and a 50% increase in organizational engagement.
This reinforces the need for organizational policies focused on the emotional and mental well-being of employees, which is one of the core foundations of the program. THE SAFE PLACE TO WORK.
The importance of intergenerational diversity is also a crucial factor in establishing a robust business environment.
Companies that adopt inclusion policies across different generations increase organizational efficiency by 30%, as they promote a rich exchange of knowledge between more experienced employees and those entering the workforce.
Another essential factor is gender equality. The UN Women report indicates that companies with strong gender equity policies can improve their financial performance by up to 15%, while also contributing to a more balanced and fair work environment.
The programTHE SAFE PLACE TO WORKincorporates this principle as one of the central pillars of its certification, encouraging companies to adopt effective practices to ensure equity in the corporate environment.
Also noteworthy are the reputational benefits for companies and organizations that integrate values such as inclusion, diversity, and equality into their core principles.
These companies and organizations gain a better reputation in the market and are seen as social leaders, creating a positive impact not only on talent retention but also on relationships with customers and investors, who increasingly value sustainable and ethical business practices.
Additionally, as another pillar of the certification THE SAFE PLACE TO WORK — inclusion of employees with multiple disabilities — companies that promote the inclusion of professionals with disabilities in the workforce experience significant gains in innovation and reputation.
When well integrated and valued, they demonstrate productivity levels equal to or higher than other employees, while also fostering a more humane and collaborative work environment.
Promoting a healthy work-life balance also stands out as one of the essential factors for organizational success.
The World Health Organization (WHO) study indicates that companies implementing work-life balance policies reduce burnout rates by 60%, improving overall employee satisfaction and reducing absences due to mental health issues.
According to Forbes Insights, 78% of Millennials and Generation Z choose to work at companies aligned with their social values.
This generation now represents the majority of the global workforce, making it essential for companies to invest in inclusion and diversity strategies to attract and retain these professionals.
From a shareholder perspective, 87% of investors prefer companies committed to diversity and inclusion, as they understand these companies demonstrate greater long-term stability and sustainability.
This means that companies certified by THE SAFE PLACE TO WORK will find it easier to attract investors and strategic partners.
For all these reasons, we believe that building a strong and inclusive organizational culture goes far beyond internal company reflection, directly influencing the brand’s perception in the market.